The EU AI Act has extraterritorial reach similar to GDPR. Scope is defined by Article 2 and attaches based on who you are (provider, deployer, importer, distributor, or product manufacturer) and where the system's output is used, not where you are based.
Who is a "provider"?
Any natural or legal person who develops an AI system or general-purpose AI model, or has one developed, and places it on the EU market or puts it into service under their own name or trademark. Most obligations — especially for high-risk systems — fall on providers.
Who is a "deployer"?
Anyone using an AI system under their authority, except where the use is purely personal and non-professional. Deployers have lighter but still meaningful obligations: ensure proper use, human oversight, and (for some systems) fundamental-rights impact assessments.
Does the Act apply to non-EU companies?
Yes. A non-EU provider placing an AI system on the EU market is in scope. More expansively, a non-EU provider or deployer is in scope when the output of the system is used in the EU — even if neither party has any EU establishment. This matches the GDPR-style extraterritorial model.
Are there exemptions?
Yes. Certain exemptions exist for AI developed or used exclusively for military, defense, or national security purposes; for scientific research and development before placement on market; and for purely personal, non-professional use by individuals. Free and open-source AI has partial exemptions except when placed on the market as a high-risk system or when it is a general-purpose AI model with systemic risk.