California Consumer Privacy Act / California Privacy Rights Act
The California Consumer Privacy Act, as amended by the California Privacy Rights Act (CPRA), applies to for-profit businesses that do business in California and meet at least one threshold: gross annual revenue over $25 million; buy, sell, or share personal information of 100,000+ California residents/households; or derive 50%+ of annual revenue from selling California residents' personal information. The California Privacy Protection Agency (CPPA) has issued draft regulations governing Automated Decision-Making Technology (ADMT), risk assessments, and cybersecurity audits under CCPA authority. Enforcement is shared between the CPPA and the California Attorney General.
Jurisdiction
United States - California
Enforcement
January 1, 2023
Maximum penalty
Civil penalties of up to $2,500 per violation and up to $7,500 per intentional violation or violation involving a minor. Consumers may recover statutory damages of $100 to $750 per incident, or actual damages, whichever is greater, for certain data breaches (Cal. Civ. Code §1798.150; §1798.155).
Key obligations
- 01Provide notice at or before the point of collection describing personal-information categories and purposes
- 02Respond to consumer requests to know, delete, correct, and opt out of sale/sharing
- 03Honor Global Privacy Control (GPC) opt-out signals for sale and sharing
- 04Limit use and disclosure of sensitive personal information upon consumer request
- 05Provide a Do Not Sell or Share My Personal Information link on the homepage
- 06Enter into contracts with service providers, contractors, and third parties restricting use of personal information
- 07Conduct risk assessments for high-risk processing (per pending CPPA regulations)
- 08Conduct annual cybersecurity audits for high-risk businesses (per pending CPPA regulations)
- 09Provide pre-use notice and opt-out for Automated Decision-Making Technology (per pending CPPA ADMT regulations)
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Last verified September 21, 2026. Informational summary only — not legal advice. Consult qualified counsel for specific obligations.